Jun 27, 2015
In early 2014, Matt Cutts (from Google) all but declared guest posting to be dead. But, is it really?
In past episodes of this podcast, I've even bad-mouthed guest posting to a degree.
So, in this episode, it is time to clarify things. Does guest posting still work? IS it still worth your time? When is the right (and...
Jun 24, 2015
Using social media can definitely be a big tool in your arsenal when it comes to growing your blog traffic. Thing is, it can also be a HUGE time suck.
In order for it not to take over your life, you need to use tools to help you get the benefits of social media without sacrificing all your time.
In this episode, I...
Jun 20, 2015
The answer to getting blog traffic is to ensure your content is out there where your prospects and future readers are hanging out. In other words, you need to be found OUT THERE. The answer to doing that is called syndication.
The "secret" to effective syndication is found in two words: leverage and repurposing.
In...
Jun 17, 2015
For many bloggers, promoting their new posts on social media is pretty much the only way they try to gain new traffic. Well, at least if you're going to do it, do it right. :-)
In this episode, we talk about how to promote your posts on social media - primarily for free. We talk about Facebook, Twitter, Pinterest,
Jun 13, 2015
All blogs have an inherent inefficiency in how they deal with traffic, and we see it show up in the form of our bounce rate. A certain percentage of people - often upwards of 80% - will visit a single page on your blog and then simply leave. And no matter what things you do to decrease that bounce rate, you can only...